"Cairopolitan" Executive office & Showroom Design project

Faculty of Fine Arts, Alexandria University in Alexandria

Project idea

Project concept:
It's a product-design concept store and art gallery based in garden city, driven by the belief that it's not only our pharaonic history that embodies the spirit of Egypt but rather the practical details of contemporary life in Cairo that has become home for all subcultures along the years.

Project description

Branding the city is the aim with the brand's product lines documenting objects of our daily lives to promote the true Egyptian identity.

Technical information

The concept of the workstations design is based on the creative use of Modular cube workstations for the Designers & Marketing Dept. that can be rearranged to add or remove any workstations when needed, the modular cubes are also used in the showroom (& gallery) area to/ showcase/counter the brand's products.