vinfast

Islamic Azad university of Qazvin(QIAU)

Project idea

Design process
In all the car shows that exist all over the world, the cars inside the show are completely clear without any filters from the outside, and cars and humans can easily get a general view of the cars by passing by them without reference to the inside. Available at the exhibition.

But we tried to create different conditions in the design and according to the logo and its structure, to arouse the curiosity of the passers-by about what space is inside and guide them to the inside of the exhibition.

Project description

As a result, we have placed two entrances in the main view of the exhibition, where the visitors are subconsciously placed inside the logo and experts and sellers can easily provide them with technical and complete information.

There is also an entrance on the west side and an entrance on the east side for cars to enter the exhibition.

If you pay attention, when you look at the exhibition from above, the logo, which is completely transparent, is embedded in a box made of concrete, which creates a transparent gap in the concrete space, which is the passage of passers-by and visitors to the complex.

Technical information

interior design
In most car shows and showrooms, luxury shows have a dark color on the interior walls, which is better reflected by the local lights inside the car show.

As a result, we shifted the color of the interior walls and floor of the showroom to dark and neutral so that both the cars and the VIN FAST corporate color would receive more attention.

The movement route of the clients is located between the reception and the exhibition to provide easy access to different parts of the exhibition, and also the clients have a complete view of the spaces inside the exhibition when moving in this path.
To separate the exhibition spaces, we dedicated the service and VIP sections to the second floor.

All the lines in the interior spaces have been made according to the movement path of the clients.

The car accessory is located inside the wall according to the logo form and the color used in this part is the same as VINFAST corporate color.

Due to the weak economic conditions that prevail today around the world, the architectural design of this complex has been done in a way that makes the visitors curious and makes them enter this complex, and this is the strength of design.